Grihum · A private real-estate desk for Gurugram

WHY WE EXIST

We're Pranshu Anand and Manoj Kumar — coming at Gurugram real estate from opposite sides of the same table. Manoj has spent sixteen years inside the market; Pranshu spent the last decade building tech products across the US and India and, in the process, became the kind of buyer who got tired of how property was being sold.

We started Grihum to be the broker we each wished existed. Quiet, written down, on the buyer's side. We don't advertise — we grow by referral.

— Pranshu & Manoj, the Grihum desk

APPROACH

How we work. Slowly, on paper, and on the buyer's side.

Five steps. Most brokers in Gurugram skip three of them. We don't.

01 — DISCOVERY

The first call.

We learn what you're actually trying to do. First home, second home, investment, exit. No shortlist until we agree on what good looks like.

02 — BRIEF

We write it down.

Sectors, budget, timeline, hold horizon, deal-breakers. One page. You sign it before we go looking.

03 — SHORTLIST

Three to five, with notes.

Each property comes with a memo: location notes, developer track record, exit assumptions, what could go wrong.

04 — NEGOTIATION

Price, terms, paperwork.

We negotiate on your side of the table. Every commission paid to us is disclosed before you sign.

05 — AFTER

Possession, snags, exit.

Registration, handover, snag-list, rental, exit if and when. We stay in the picture for as long as you own it.

WHAT WE WON'T DO

Three things we say no to.

A brokerage is defined as much by what it declines as by what it sells.

PRINCIPLE 01

We won't take more clients than we can serve well.

We work with a small number of clients each quarter. When we're at capacity, we'll tell you and recommend someone else we'd trust.

PRINCIPLE 02

We won't sell you anything we wouldn't buy.

If a property doesn't pass our own filter — developer track record, possession risk, exit assumptions — it doesn't go in your shortlist. There are projects in Gurugram we've stopped recommending entirely.

PRINCIPLE 03

We won't take a fee we haven't told you about.

Every rupee paid to us — by you or by a developer — is disclosed in writing before anyone signs. There are referral arrangements we've turned down because we wouldn't be comfortable explaining them.

SELECTED WORK

A few of the deals we've worked on.

A retired oncologist. A private-equity partner. A first-time investor. Real briefs, real outcomes, real numbers — names withheld, everything else as transacted.

CASE 01 · A FOREVER HOME

Retired Head of Oncology, returning to Gurugram for retirement.

BRIEF: 3-bed primary residence, ₹4.6 Cr, ready-to-move within 6 months.
SEARCH: 9 properties shortlisted, 4 visited, 1 chosen.
SECTOR: Sector 53 · Golf Course Road
OUTCOME: Closed 4% below ask. Moved in within 90 days.

"Two visits, one decision, a written rationale. Exactly what I wanted from a broker." — Retired HOD, Oncology

CASE 02 · REPEAT INVESTOR

HNI buyer, fourth Gurugram property.

BRIEF: Investment ticket, ₹7.2 Cr, hold horizon 24–36 months.
SEARCH: Two developers shortlisted; off-market allocation negotiated.
SECTOR: Sector 102 · Dwarka Expressway
OUTCOME: Closed 8% below comparable list price.

"They came back with a clearer exit thesis than my own banker." — Managing Partner, Private Equity

CASE 03 · FIRST INVESTMENT

First-time investor, mid-career professional.

BRIEF: Investment property, ₹2.3 Cr, prioritising rental yield + appreciation.
SEARCH: Yield-vs-appreciation memo written; 3 properties chosen for visit.
SECTOR: Sector 113 · New Gurugram
OUTCOME: Locked under-construction at projected 6.4% rental yield.

"I learnt more in our first call than I had in six months of portal browsing." — COO, Logistics

FOUNDERS

An operator and an insider. One desk.

Grihum is built around twenty-five years of combined experience in Gurugram real estate, technology, and education — and a shared frustration with how property is currently bought and sold. Below is the actual reason we started this.

Pranshu Anand

Principal · The operator

Pranshu is Grihum's modern operator — a customer-obsessed builder. Over the last decade he has founded and run B2B education-technology platforms serving public-school districts across all 50 US states, alongside tech ventures in India — operating two-sided marketplaces with thousands of certified educators on one side and hundreds of school districts on the other.

At Grihum, he runs everything that happens between the buyer and the property: the brief, the memo, the negotiation paperwork, the disclosed-commission policy, and the post-possession follow-through. If a process at Grihum feels unusually written-down for a real estate brokerage, that's him.

"In our second meeting with a Sector 65 buyer last year, I insisted on a one-page brief signed by both of us before we started the search. He found it unusual. Six months later, when an off-market option came up, that one page was the reason we didn't waste an afternoon — including the developer's."

SPECIALITYProcess · Client experience · Written rationale · Commission & conflict disclosure

Connect with Pranshu on LinkedIn

Manoj Kumar

Principal · The insider

Manoj is Grihum's market specialist. He has spent over sixteen years inside Gurugram real estate, working closely with developers including M3M, BPTP, Experion, Elan, and Ireo, walking sites in Sectors 53, 65, 79, 102, and 113 before most of them were called sectors, and building the relationships that get a buyer the off-market allocation, the honest pricing intel, and the early signal on possession risk.

If there's a project we won't recommend, Manoj is the reason we know not to. If there's an off-market allocation in your shortlist, he's the reason it's there.

"In late 2023, I told a repeat investor to skip a high-profile pre-launch in New Gurugram — the developer's possession track record on two adjacent towers wasn't holding up. He went elsewhere. The project slipped fourteen months. We were still talking when his fourth deal came through last quarter."

SPECIALITYPrimary & secondary market · Developer relationships · Sector intel · Deal closing

Connect with Manoj on LinkedIn

FIELD NOTES

Short, signed pieces on Gurugram real estate.

From the desk. We publish when we have something worth saying — not on a content calendar.

28 Apr 2026

What's actually selling in Sector 102 right now — and what isn't.

By Manoj Kumar

12 Apr 2026

Three developers we've stopped recommending. And the reasoning.